How Do You Perform a Technical SEO Audit | Seoraft

How do you perform a Technical SEO Audit? This is a common question for businesses that want better search rankings. A Technical SEO Audit is the process of checking how well your website is set up for search engines. Unlike content SEO, which focuses on words and writing, technical SEO looks at site speed, structure, indexing, crawling, and overall setup. Without proper technical SEO, even the best content may not rank well.

This blog will explain the steps of a technical SEO audit, why it matters, and how Technical SEO Services from professionals can help. You will also learn about Technical SEO Audit Services, the role of a Technical SEO Consultant, and the use of a Technical SEO Audit Checklist.



Why Is Technical SEO Important

Before we dive into the steps, let’s understand why is technical SEO important. Many businesses focus only on content and keywords. While content is key, your site must also be structured in a way that search engines can crawl and index.

Without fixing technical issues, even the best content might not appear on search results. For example, if your site loads too slowly or if Google bots can’t access your pages, you’ll lose rankings. That’s why working with technical SEO companies or using Technical SEO audit Services can give you a clear roadmap for growth.

Step 1: Crawl Your Website

The first step in a technical SEO audit service is running a full crawl of your site. Tools like Screaming Frog, SEMrush, or Ahrefs can show you how search engines see your site.

A crawl helps you identify:

  • Broken links

  • Redirect chains

  • Missing meta tags

  • Duplicate pages

Many technical SEO experts start with a crawl to get a clear overview of what needs to be fixed.

Step 2: Check Indexing and Crawlability

Search engines need to index your pages before they can rank. Use Google Search Console to see how many of your pages are indexed.

A Technical SEO Consultant will also check your robots.txt file and sitemap. These files guide Google on what to crawl and what to skip. If important pages are blocked, you’ll lose traffic opportunities.

Step 3: Improve Site Speed

Page speed is a ranking factor. If your site is slow, visitors leave quickly, and Google lowers your ranking.

When offering technical SEO services, experts test speed using PageSpeed Insights or GTMetrix. Common fixes include:

  • Compressing images

  • Using faster hosting

  • Enabling browser caching

  • Reducing unnecessary scripts

Step 4: Mobile-Friendliness

Most searches now happen on mobile devices. If your site isn’t mobile-friendly, you lose traffic and rankings.

A technical SEO audit service includes checking how your site looks on phones and tablets. Responsive design is the key. Google also uses mobile-first indexing, so mobile errors can hurt rankings more than desktop errors.

Step 5: Fix Duplicate Content

Duplicate content confuses search engines and can split your rankings. A technical SEO expert will check for duplicate pages, titles, and meta descriptions.

Using canonical tags, proper redirects, and unique content ensures that each page ranks properly.

Step 6: Secure Your Website with HTTPS

Security is a ranking factor. If your site still uses HTTP, browsers may flag it as unsafe.

Part of any technical SEO audit checklist is confirming SSL (HTTPS) is active. This builds trust with users and signals security to Google.

Step 7: Optimize Internal Linking

Internal links help both users and search engines. They guide visitors through your site and show Google which pages are important.

Many Technical SEO Companies use internal linking strategies to improve crawl depth and distribute link authority.

Step 8: Fix Broken Links and Redirects

Broken links create a poor user experience. Redirect chains slow down crawlers. Both can harm SEO.

A technical SEO consultant will remove or update broken links and set up proper 301 redirects.

Step 9: Structured Data and Schema

Schema markup helps search engines understand your content better. For example, adding schema to products can show star ratings or prices directly in search results.

Adding schema is part of many Technical SEO Audit Services to improve click-through rates.

Step 10: Review Technical SEO Audit Checklist

Here is a technical SEO audit checklist you can follow:

  • Crawl site for errors

  • Check indexing and sitemap

  • Test site speed

  • Confirm mobile-friendly design

  • Fix duplicate content

  • Enable HTTPS

  • Improve internal linking

  • Remove broken links

  • Add structured data

  • Review overall site health

By using this checklist, you’ll cover the most important aspects of technical SEO.

Working with Technical SEO Services and Experts

Doing a full audit on your own can be difficult. That’s why many businesses work with technical SEO services, technical SEO audit services, or hire a technical SEO expert developer.

A technical SEO consultant can give you a clear plan for fixing issues and improving rankings. Professional technical SEO companies have the right tools, knowledge, and team to complete an audit faster and more accurately than most business owners.

Conclusion: Why Choose Seoraft for Technical SEO Services

If you want better rankings, faster sites, and long-term growth, you need strong technical SEO services. Seoraft has a skilled team of technical SEO experts and technical SEO consultants who provide reliable technical SEO audit services. With their proven technical SEO audit checklist, they find hidden issues and fix them before they harm your business.

Seoraft is one of the trusted technical SEO companies that can guide your website to higher rankings and better performance. Instead of guessing, let Seoraft handle your technical SEO audit service and watch your traffic and sales improve.

FAQs

1. What is included in a technical SEO audit service?
A technical SEO audit service includes site crawl, indexing checks, speed analysis, mobile-friendliness, duplicate content review, and structured data fixes.

2. How often should I use technical SEO audit services?
Most technical SEO companies recommend doing an audit every 6 to 12 months to keep your site updated and error-free.

3. Can I do a technical SEO audit myself?
Yes, you can use tools and follow a technical SEO audit checklist, but working with a technical SEO consultant or expert often gives better results.

4. Why is technical SEO important for small businesses?
Technical SEO ensures your site is crawlable, fast, secure, and mobile-friendly. Without it, even great content may not rank well in search engines.

Location: 216590 County Hwy J, Hatley, WI 54440, USA

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